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• 10 As early as the 17th century, Sir William Petty, one of the ....... of modern economics, argued t
• 1 v. to demand; to claim; to need; to call for; to order; to command(A) acquire (B) discern (C) supp
• 2 Consumer behavior involves services and ideas as well as ....... products.(A) durable (B) malleabl
• 3 Product use is often of great interest to the marketer, because this may influence how a product i
• 2 At such events, you will get an accurate ....... of the current direction of the industry.(A) opin
• 4 For example, by understanding that consumers are more ....... to food advertising when they are hu
• 3 And if you are scheduled to give a talk, you will gain increased ........(A) action (B) activity (
• 3 Generous benefits can contribute up to 35 or 40 percent to the ....... compensation for a job.(A)
• 5 The impact of consumer behavior on society is also of relevance; for example, aggressive marketing
• 4 Actually, it is not very important for you to attend any of the ....... exhibitions.(A) vended (B)
• 4 Health insurance is an important benefit; it is less expensive through the employer at ....... rat
• 2 Cell phones are hand- ....... devices; they are also called wireless or mobile phones.(A) carried
• 6 Since new products are usually initially adopted by a few consumers and only spread later and grad
• 5 In order for you to be ....... into your industry and its market, it is important for you to go to
• 5 Should the employee become ill or have an accident, his or her medical ....... is adequately cover
• 2 v. to oppose; to fight against; to challenge; to withstand(A) regress (B) resist (C) solicit (D) l
• 3 Cell phones are ....... with users because they are small, light and easily transported.(A) common
• 7 It is important to please initial customers, since they will in turn influence many ....... custom
• 6 The importance of conferences is not the seminars or workshops, but the refreshment breaks and cha
• 6 Many US employers now help cover the expense of ....... facilities in their communities.(A) childc
• 3 n. building for indoor sports and exercise; fitness center(A) occurrence (B) release (C) gymnasium
• 4 Cellular telephones are actually little different than two- ....... radios.(A) channel (B) party (
• 8 Common sense suggests that if you buy a 64-ounce bottle of laundry detergent, you should pay less
• 1 adj. more distant; additional(A) further (B) main (C) routine (D) substantive
• 2 Pricing for databases and prices for high-end business-application software can be ....... entwine