問題詳情

III. Writing and Test Design: 20%    Instructions: Rewrite the following article and make it a multiple-choice cloze test (no more than 200 words) for 11thgraders. Five words in your writing should be removed. For each blank, four choices should beprovided with the correct answers marked.    Claudia Strauss, Managing Director of FMCG at Future Thinking, comments on Jamie Oliver’s Sugar Rush documentarycampaign on Channel 4: “It is encouraging that Jamie Oliver is putting his trusted public image to good use to address thegrowing role that sugar is playing in global health issues. Sugar has escaped attention until now and, in some cases, been usedto substitute fat, which was previously thought of as bad. However, now that new reports confirm the role sugar plays in weightmanagement and overall health, it’s time that consumers received help in understanding how to manage this, from personalitiesthat are believable and credible. We know now how important that is. Our annual Grocery Eye study this year revealed thatmany consumers are confused, associating sugar reduction with health but fat with weight gain. Despite many products beingrevealed as having high sugar contents, 56% of consumers reported they still had not changed their eating habits. In fact, 24%said their favourite products to buy were confectionary items. We need help to understand what’s what and how to enjoy lifeand be healthy at the same time!    Educational campaigns such as Jamie’s are crucial to helping consumers understand what is in the food that they eat and totake responsibility for their own consumption. The responsibility also lies with the manufacturers to clearly show what is intheir products, and provide lower sugar reformulations and help their brand loyalists to be healthier. Furthermore, retailers needto work with educators to help guide consumers to suitable alternatives that they can enjoy.”(http://redleafpr.com/media-centre/client-news/corporate-pr/2015/sept/future-thinking-comments-on-jamie-olivers-sugar-rush-campaign/)

參考答案

答案:D
難度:困難0.391304
統計:A(12),B(11),C(0),D(18),E(0)