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• 9. The proven success of job specialization lies in the fact that(A) it adds efficiency to the busin
• 10. Mike Chen, a sales manager, just finished reading some sales statistics comparing his company�
• 11. When consumers calculate the value of a product, they(A) subtract the cost of production from th
• 12. Rick is a human resource manager at a nonprofit. If Rick's organization is like most compan
• 13. When managers work on creating conditions and systems to ensure that everything and everyonework
• 14. Which of the following is an example of a structural organizational change?(A) changing employee
• 15. During the storming stage of group development, high levels of conflict__________.(A) increase g
• 16. Resource development is(A) the study of how society chooses to employ resources to produce goods
• 17. Which of the following refers to a group of products offered by a firm that are physically simil
• 18. As a factor of production, the term capital includes:(A) Natural resources such as land and wate
• 16. A survey was conducted among mid-sized and small-sized enterprises in Taiwan to investigate thei
• 19. Which of the following activities would be a part of the leading function of management?(A) Recr
• 20. A major part of the controlling function of management is to________.(A) correct performance pro
• 21. TSMC and MediaTek have insourced for years to design and manufacture semiconductors inTaiwan. In
• 22. Expenses a firm incurs for insurance, office salaries, and rent are classified as(A) general exp
• 23. Undercapitalization refers to the problem of(A) insufficient start-up funds.(B)inadequate contro
• 24. A common characteristic of most entrepreneurs is that they(A) possess a great deal of personal w
• 25. Which of the following statements about channels of distribution is most accurate?(A) Channels o
• 26. In order to transmit a message, the thought originating with the sender must be_______tosymbolic
• 27. According to Herzberg, job-related factors that motivated workers to work harder and moreproduct
• 28. The process of setting up individual functional units of the business to do specialized tasks is
• 2 下列有關社群平台屬性中，哪些屬「SNS 類型」平台？(A)Facebook(B)Line(C)Youtube(D)Google+
• 3 下列哪些為社群行銷之目的？(A)⻑期資訊曝光(B)品牌的認知建立(C)網友的關係維護(D)八卦閒聊大小事
• 4 下列對於社群類型的敘述，何者錯誤？(A)SNS（Social Networking Services）專指旨在幫助人們建立社會性網絡的互聯網應用服務(B)網絡論壇 BBS（Bulletin Boa
• 5 關於社群特性的描述，以下何者為非？(A)社群的傳播會⼀傳⼗、⼗傳百，擴散出去(B)社群讓人與人之間更容易討論交流，即便是社會上少數的族群（例如：罕見疾病研究者），也可以因為加入共同的社群而產生互動