【加賴叫過去】評論

第三段：The failure of many companies to recognize the realities of an overcrowded market is exemplified by the story of Atari's "E.T." video game, based on the hit movie of the same name. Without devoting adequate time to develop and test the game, E.T. was rushed to market for Christmas in 1982. Atari executives were so confident of the game's consumer appeal that they manufactured millions of E.T. games and Atari 2600s to sell for Christmas. Not only did the game fail to spur the sale of new Atari 2600 consoles, but it was poorly received by fans. For months, E.T. sat unsold on store shelves. There were so many unsold E.T. games that Atari was forced to bury millions of the cartridges in the New Mexico desert. The E.T, fiasco nearly sunk Atari financially. It showed everyone that there was no more money to be made in selling video game consoles. By 1984, no companies in North America were making them. 選(A)