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• 13. Ronald's has been in the fast food business for five years. After struggling for two years,
• 14. When L'Oreal acquired The Body Shop, it carried out ________.(A) diversified integration(B)
• 15. ________ takes place when a company combines with other companies in different, butassociated, i
• 16. Florance is a chain of flower shops in the Chicago area. The company recently acquired Knickknac
• 17. ________ strategies address declining performance through retrenchment and turnaroundstrategies.
• 18. Which of the following provides a framework for understanding diverse businesses and helpsmanage
• 19. In the BCG matrix, a business unit that has a high anticipated growth rate but a low marketshare
• 20. In the BCG matrix, a ________ enjoys a high anticipated growth rate and a high market share.(A)
• 21. Managers should "milk" cash cows for as much as they can, limit any new investment in
• 22. In an organization, the single independent businesses which formulate their own competitivestrat
• 23. Which of the following is a competitive force under the five forces model?(A) vertical integrati
• 24. A company that competes by offering unique products that are widely valued by customers isfollow
• 25. A firm that is "stuck in the middle" cannot develop ________.(A) a functional strategy
• 26. _______ is the ability to anticipate, envision, maintain flexibility, think strategically, and w
• 27. ________ is the ability to recognize major external changes, to quickly commit resources, andto
• 28. An Internet-based knowledge management system that shortens customer response timeswould be an e
• 29. A ________ firm uses both online and traditional stand-alone locations.(A) brick-and-mortar(B) f
• 30. Which of the following is an advantage of being a first mover?(A) certainty over the direction o
• 【題組】32. An internal analysis will help Patrick identify the ________ of the company.(A) threats and
• SWOT Analysis (Scenario)As a process of self-examination during her senior year of college, Casey de
• 【題組】35. You decide to purchase a local five-store hardware chain because it was a good investment. T
• 【題組】36. You decide to keep Taco Rocket in the same business and do not change the menu. Which of the
• Powerballs (Scenario)Colleen invested a dollar in the Powerball Lottery and won $60 million. Subsequ
• El Taco Grande (Scenario)As the original owner of Taco Rocket, you have seen your business holdings
• 【題組】40. Ariel is considering forgoing the retail side of his business entirely. Instead, he will red