問題詳情
7. Building a strong brand involves
(A) spending much money on marketing.
(B)creating strong, favorable, and unique brand associations
(C) using a mental map to represent all associations and responses consumers haveregarding the brand.
(D) selecting a familiar-sounding name for a brand to lead to high recallability.
參考答案
答案:[無官方正解]
難度:計算中-1
書單:沒有書單,新增