【評論主題】13. 關於行銷管理，下列敘述何者正確？(A) 銷售導向的觀念，易忽略消費者需求，可能導致行銷近視症(B) 目標行銷步驟，依序為目標市場選擇、市場區隔、市場定位(C) 畸零訂價法、炫耀訂價法與差別訂價
【評論內容】
A行銷近視症 不適當地把注意力放在產品上或技術上，而不是市場。即致力於生產優質產品，並不斷精益求精，卻不太關心產品在市場是否受歡迎，不關注市場需求變化，過於重視生產，就會忽略行銷。
B 簡稱STP：劃分「市場區隔」（Segmentation）、選擇「目標市場」（Targeting）、確立「定位」（Positioning）
C差別訂價法 不屬於心理定價
【評論主題】12. 按摩椅業者針對 40 歲以上的族群，推出強化腿部揉搓功能之新一代產品，並以重複播放廣告方式進行宣傳。此外，於節慶活動檔期，可至旗艦店、百貨公司、量販店、購物網等通路購買。根據上述情境，下列敘述
【評論內容】
l 集中行銷：當廠商得知資源有限，無法在主要市場與其他競爭者抗衡時，可以集中權力爭取一個其他廠商看不上眼的、不想進入的次要市場，所選擇的市場稱為利基市場。
l 差異行銷：廠商設計不同的產品及其對應的行銷組合，進入兩個或以上的市場，因此這種又稱為選擇性專業。差異行銷的效用在於能夠針對不同的市場需求，推出不同產品，因此相對於無差異行銷而言，比較能夠激起市場的回應。
【評論主題】14______is the exploration of food as the purpose and destination.(A) Agritourism (B) Culinary touri
【評論內容】
(A) Agritourism 農業旅遊(B) Culinary tourism 美食旅遊(C) Geotourism 地質旅遊(D) Nautical tourism 航海旅遊
【評論主題】13 The last thing you want on a vacation is to find out ______fees that you must pay.(A) hiding (B)
【評論內容】
hidden fees 隱藏費用
【評論主題】11 A: May I have your passport and customs______ form, please?B: Sure, here you are. (A) declaration
【評論內容】
declaration form 聲明書 旅遊必考單字喔
【評論主題】10 Customs Duty is a tax ______ on imports and exports of goods in accordance with the CustomsImport
【評論內容】貨物關稅是 tax imposed 指必要徵稅
【評論主題】9 Federal law prohibits______any smoke detector installed in any airplane lavatory.(A) disable (B) t
【評論內容】prohibit 接 v-ingprohibit的基本意思是「禁止」,指以法令、條例、規章的形式禁止某事,禁止某人做某事。含有較弱的專橫行使權力的意思,有時則指為了當事人的權益或有條理的秩序而強加的限制。prohibit是及物動詞,接名詞、代詞或動名詞作賓語。
【評論主題】8 Please pay close attention to the safety instructions even if you are a______flyer.(A) consequent
【評論內容】
frequent flyer 指飛機常客
【評論主題】7 The amount of alcohol passengers are allowed to carry onto a plane______from country to country.(A
【評論內容】
這裡指每個國家對於 攜帶酒類上飛機的規定有很多種
【評論主題】6 If your flight has been canceled by the airline, you are______ to a refund that only applies toser
【評論內容】
entitled to 表有權利去...
conferred表授予
enabled表物件的功能
【評論主題】5 What do we call someone who refrains from consuming meat, eggs, dairy products, and any otheranima
【評論內容】
Vegan純素
就台灣的vegetarian素食者來說，可以再細分鍋邊素、奶蛋素、植物五辛素、全素等，事實上，如同上述幾種素食飲食，vegan的素食者也是vegetarian裡的一類，並且可算得上是當中最嚴格的一類素食者，通常我們稱之為完全素食者（或純素食者）。這一類的素食者在飲食上同樣不吃肉，就連一切的動物產品也不吃，如蛋奶、蜂蜜、燕窩；而有些時候vegan更會拒絕使用與穿戴動物性產品，諸如皮件、蠶絲、羊毛等，基於他們對於愛護動物與尊重生命的認同。
【評論主題】4 Jimmy learns everything so fast! He is indeed a smart ______.(A) cake (B) cookie (C) cracker (D) m
【評論內容】
18世紀，cookie單指餅乾，逐漸用來指人。這個短語據推測起初用來形容廚師，Smart用來形容廚師的悟性，表示悟性高。後來，Smart cookie，就用來形容人，表示：聰明、機靈的人。原文網址：https://kknews.cc/education/6l94l2q.html
【評論主題】3 Buying a second-hand car may save you some money, but make sure you don’t buy a (an) ______ .(A) a
【評論內容】
lemon 形容車子指爛車
【評論主題】1 It was so obvious that he was just trying to butter ______his boss in order to get a raise.(A) at
【評論內容】
butter up 指拍馬屁
【評論主題】11. 「未吃五月節粽，破裘不甘放。」此一氣候諺語最可能是形容何項天氣因子的變化？ (A)風向 (B)氣溫 (C)風速 (D)降水量。
【評論內容】
端午節前氣溫不定，還是有可能在20度以下
【評論主題】17. Peter: Let's discuss where to eat with our guests after the meeting. Frank: It's more
【評論內容】最後Frank提議頭硬幣決定代表他覺得兩...
【評論主題】24. Chris, remember ___________ the door before you go out.(A) lock (B) locking (C) locked (D) to lo
【評論內容】remember為使役動詞後.....觀★★★★★，...
【評論主題】22. Jack was watching TV when his mom _______home.(A) comes (B) came (C) was coming (D) to come
【評論內容】此句接完成式動詞主要原因是強調........
【評論主題】21. Swimming in the hot summer days ______ fun for me. I can swim in the pool for the whole afternoo
【評論內容】Swimming in the hot ☆☆☆☆☆☆ ...
【評論主題】20. Teacher Scoot’s swimming classes ______ useful for me. I’m not afraid of water and I can swim wi
【評論內容】swimming classes是........
【評論主題】19. ______ is important for everyone _________masks when we are in the hospital. Protect ourselves a
【評論內容】句首應接虛主詞It所以前面是 It is........
【評論主題】18. Cindy was reading novels ________. She wasn’t studying.(A) twice a week (B) every night (C) at t
【評論內容】後面提到他根本沒在讀書因此a.....觀...
【評論主題】17. Andy __________ playing the guitar after school every day.(A) plans (B) learns (C) would like (D
【評論內容】彈吉他最適合使用pra.....看完整詳...
【評論主題】【題組】40. (A) don’t like (B) aren’t ready for (C) can’t wait for (D) check out
【評論內容】
前後文提到小孩迫不及待拿紅...
【評論主題】【題組】39. (A) For example (B) What’s important (C) Luckily enough (D) Here you are
【評論內容】前面提到每道菜都有特殊的意義，後面提到魚...
【評論主題】Today is __38.__ . It is on December thirtieth, the last day of the lunar calendar. The Brown family
【評論內容】
後面依據提到農曆最後一天
...
【評論主題】26. A: __________ B: It’s on January first.(A) What day is New Year’s Day? (B) When is your birthday
【評論內容】
B回答1/1號
代表A在問生日
【評論主題】25. A: I like BTS best (最). They are popular with high school students. __________ B: My favorite is
【評論內容】A說他最喜歡的團體是BTSB說她喜........
【評論主題】【題組】50. Which(哪一個) is true? *play 播放(A) My Grandma is playing on weekends.(B) Class X is playing on
【評論內容】
禮拜五晚上有播Class X
【評論主題】【題組】49. It’s nine o’clock on Tuesday evening. What’s on TV?(A) Jerry the Bear. (B) Hello Monkey.(C)
【評論內容】題目問星期二的晚上九點那時候在........
【評論主題】E. (48~50)【題組】48. It’s six twenty in the evening. TTV News is on TV.What day is it today?(A)Sunday.
【評論內容】節目表中只有禮拜六Satu.....觀看★★★★...
【評論主題】26. 某區對其他區旅次發生的調查後，經調整後得到旅次產生總旅次為5000旅次，旅次吸引總旅次為5200旅次，由於兩者不同，必須進行調整，請問該項調整目標旅次是下列哪一種旅次總數？(A)5200旅次(
【評論內容】
請忽略此題
【評論主題】25. 某捷運系統預估尖峰小時單向最大站間旅客量為8,000人/小時/方向，而列車載客量為400人/列，假設於列車數足夠情形下，請問該捷運系統為承載最大站間旅客量，尖峰班距應為多少呢？(A)3分00秒
【評論內容】8000/400=20(一小時需.....★★★★★★，...
【評論主題】21. 下列何者為是？(A)若趕時間，即得於電扶梯催促他人快走或自行奔跑(B)付費區就是指旅客持車票於車廂內之區域(C)非經捷運公司准許，旅客不得進入捷運範圍非供公眾通行之處所(D)捷運範圍內設備與設
【評論內容】
B付費區是門擋區
【評論主題】46. Mr. Lin wanted you to call him back ______. He seemed to be very worried.(A)globally (B)immediat
【評論內容】後面一句He seemed to be ☆☆☆☆ ...
【評論主題】42. Rita wears a device around her wrist to ______ her heart rate so that she can monitor herhealth
【評論內容】track heart r.....看完...
【評論主題】40. If you ever ______ things such as clothing online, you should be prepared for somedisappointment
【評論內容】(A)recover 復原(B)assi☆☆ ★★........
【評論主題】38. The employee needs to make a few adjustments to the ______ before presenting it to theboss.(A)di
【評論內容】(A)disease 疾病(B)prop☆☆☆☆ ★★★...
【評論主題】36. Due to significant ______ in medical technology over the past few decades, people are ableto sur
【評論內容】(A)occasions場合(B)bor☆☆☆☆★★(........
【評論主題】35. The movie star's rapid rise to ______ was triggered by an action film that sold very well.(
【評論內容】rise to .....看完整詳...
【評論主題】29. 下列有關「社會規範」的敘述，何者正確？ (A)過往傳統的五倫除了規範性別、家庭間的互動，也包含對群己關係的公德心 (B)倫理道德是具有強制力的社會規範 (C)「舉頭三尺有神明」這句話是用法律的
【評論內容】A 五倫，為儒家倫理原則的五種德目，一般...
【評論主題】28. 冠志身心健全，他到文化中心參觀時，因臨時找不到停車位，而把車子停在政府設立的殘障專用車位。請問：冠志的行為違反哪些社會規範？(甲)倫理道德(乙)風俗習慣(丙)宗教信仰(丁)法律(A)甲乙 (B
【評論內容】法律是道德的底線殘障車位是法律規定的保障...
【評論主題】42.近年來「跨年」似乎比「過年」更受青少年青睞；而「耶誕節」「西洋情人節」等慶祝活動又比「端午節」「中秋節」等傳統節日更加熱絡,這可能是因為下列哪一項原因?(A)政府提倡西方文化,藉此促進文化多元的
【評論內容】
關鍵字為 「耶誕節」「西洋情人節」 等慶祝活動又比「端午節」「中秋節」等傳統節日更加熱絡
因此(D)青少年在不自覺中認同外來的強勢文化 較符合原因
【評論主題】11.下列何者在《民法》上不具備行為能力，屬於無行為能力人？ (A)因車禍致腦部嚴重受傷，受到法院監護宣告的李太太 (B)剛過 18歲生日，就和同班女同學結婚的浩子 (C)長年在國外做生意，已 20
【評論內容】未滿7歲之人或受到法院監護.....觀看...
【評論主題】【題組】5. Where are they going?(A) The next restaurant.(B) A salad stand.(C) A restroom.(D) Home.
【評論內容】最後一行提到Let’s go. We c☆☆ ☆☆☆☆...
【評論主題】【B】Andy: Let’s not come to this restaurant again.Julia: Why not? The dumplings were not bad.Andy: A
【評論內容】文中提到However, now we ☆☆☆ ☆☆☆☆ ...
【評論主題】【題組】3. What do we know about Bobby?(A) He is the writer’s brother.(B) He lives near Green Park.(C) H
【評論內容】文中提到Bobby loves the ☆☆☆☆☆☆ ...
【評論主題】【題組】2. Which does Bobby like, black tea or green tea?(A) He likes black tea.(B) He likes green tea.(
【評論內容】第三行後面有說He always has ☆☆☆ ...
【評論主題】◆ 五、閱讀測驗。【A】 My cousin, Bobby, lives in Happy Town. There are many restaurants there. There is
【評論內容】第二行he goes there tw........
【評論主題】88888888
【評論內容】前面問How much is the p☆☆☆☆?........
【評論主題】【題組】3. (A) traffic (B) gate(C) cheerleader(D) store
【評論內容】單字題(A) traffic 交通(B) ☆☆☆☆ ...
【評論主題】【題組】2. (A) next January(B) three years ago(C) two weeks then(D) six month before
【評論內容】前面問你是籃球選手嗎後會回No,並提到 ...
【評論主題】◆ 四、克漏字測驗。 Allen:I need ten 1. of water for the basketball team. Can you go to the supermarket
【評論內容】
我需要10罐礦泉水
bottles
【評論主題】5.A: The rice was yummy. Do you want some yogurt?I know a nice shop.B: Sure. ______ (A) I always h
【評論內容】B回答sure表示她還想要吃優格I al☆☆☆☆ ...
【評論主題】4.A: Please buy some milk and juice at the shop.B: ______ A: Oh, yes. We need some noodles, too.(A)
【評論內容】A:請在商店購買一些牛奶和果汁。 B: ...
【評論主題】3.A: This bottle of black tea is for you.B: ______ A: You can share（分享）it with your friends.(A) Th
【評論內容】後面A說你可以分享給別人可以猜到B應該是...
【評論主題】2.A: It’s hot. Do you want some ice cream?B: Yes, I do. Thank you so much. ______ (A) I don’t want
【評論內容】You’re so sweet........
【評論主題】◆ 三、完成句子與對話。 1.A: Hey, Amy. ______ B: Help, Jack. Please teach me math.(A) How much juice do you h
【評論內容】What’s up?為常用問候........
【評論主題】10. A: Wow! Beef noodles! Can I eat______?B: No, it’s time to sleep. You can’t eat______food.(A) som
【評論內容】我可以吃一點嗎用 Can I eat s☆☆☆?........
【評論主題】9.A:______ Betty and Venus chubby in 2013?B: Well, Betty wasn’t, but Venus was.(A) Was(B) Were(C) Is
【評論內容】chubby 形容人胖胖的文中用過去式問...
【評論主題】8.A: How many______there on the table?B: One, but we need three.(A) eggs； are(B) rice； is(C) glass；
【評論內容】How many 用來表示問可........
【評論主題】7.We need______ for the week.(A) two bottle milk(B) two milk(C) two bottles milk(D) two bottles of m
【評論內容】兩個重點1兩瓶牛奶要加複數S2 bot........
【評論主題】6.Judy was a popular singer twenty years ______.(A) then(B) before(C) ago(D) after
【評論內容】
20 years ago 表示20年前
【評論主題】5.A: Hey, Anita. Why are you here?B: I’m here ______ the club meeting.(A) with(B) to(C) of(D) for
【評論內容】I am here for.....看完...
【評論主題】4.A: Where ______you last night?B: In the library.(A) are(B) were(C) do(D) can
【評論內容】文中問到你昨天在哪?因此用過去式were
【評論主題】3.A: ______ are the blue shoes?B: They are NT$500.(A) How much(B) How many(C) How long (D) How heavy
【評論內容】
問多少錢時使用how much
【評論主題】2.A: ______ sport is Emma good at, basketball or tennis?B: Tennis.(A) What(B) Which(C) Who(D) Why
【評論內容】文意為Emma 喜歡basketball ........
【評論主題】25. When Dad______free time next weekend, he______us to the zoo. (A) will have； will take (B) has； t
【評論內容】has free time為第三人稱片語★★☆☆ ...
【評論主題】1.It’s 11:00 p.m. He should______to bed now.(A) goes (B) going(C) go (D) is going
【評論內容】
should作使役動詞，後面接原型動詞V
【評論主題】17. A: Look! That’s our bus! Let’s hurry.B: Don’t run so fast (快速地).(A) Let’s stand up.
【評論內容】B: Don’t ☆☆☆ ...
【評論主題】16. A: Your English is so good. B: My mother is from the USA.A: __________(A) How come? (B) By the w
【評論內容】B回答我媽是美國人可以推測A會回答那........
【評論主題】14. A: Hey! That’s my lunch, not your lunch. B: Oops! __________.(A) No, it’s not. (B) I’m sorry. (C
【評論內容】前面提到那是我午餐，不是你的可以推測B拿...
【評論主題】13. A: __________ is the beautiful girl over there? She is so thin.B: She is my brother’s classmate,
【評論內容】Who is the beautiful ☆☆☆☆........
【評論主題】12. A: are you, boy? Five? B: No, I’m six.(A) How old (B) What (C) How (D) Where
【評論內容】回答five可以推測在問年齡(五歲........
【評論主題】11. A: is Mr. Koothrappali from? B: India.(A) How (B) What (C) Where (D) Who
【評論內容】A: is Mr. ...
【評論主題】10. A: Look. The leaves are red.B: Yes, they are beautiful. They are __________.(A) maple leaves (B)
【評論內容】前面提到葉子是紅色的可判斷他們........
【評論主題】9. It’s cold outside. __________ open the window.(A) Let not (B) Don’t let (C) Let’s not (D) Let’s
【評論內容】此題考語意前面提到外面很冷，所以不要開窗...
【評論主題】8. My pet, Birdy, is .(A) cute a bird (B) so cute bird (C) a bird cute (D) very cute
【評論內容】此題考詞性Birdy, is very........
【評論主題】7. India is famous _____ curry(咖哩).(A) with (B) for (C) from (D) to
【評論內容】片語famous for 因...有名
【評論主題】6. The movie is __________. We are late.(A) start (B) special (C) on (D) popular
【評論內容】
電影已經開始了
The movie is on.
【評論主題】5. Please turn off your cellphones in the __________.(A) factory (B) movie theater (C) song (D) worl
【評論內容】答案應該改成B電影院內必須將手........
【評論主題】4. Everyone, let’s sit in _________ and wait quietly for the star to come.(A) rule (B) robot (C) sea
【評論內容】我們安靜坐著排隊，等明星來.....觀看...
【評論主題】3. Don’t leave the _________ in the park. Take it home.(A) trash (B) polar bear (C) twin (D) seat
【評論內容】Don’t leave the _________ ☆☆ ☆☆☆ ...
【評論主題】2. Andy is 108 kg. He is too _________.(A) happy (B) heavy (C) thin (D) sorry
【評論內容】前面提到108公斤He is too ........
【評論主題】17.英國政府頒布新法令，允許英國人民合法複製自己購買的數位檔案，包括音樂、電影、電視節目、電子書等，使用者可將檔案複製到私有的硬碟、雲端儲存空間、或其他數位裝置，也可再製成光碟以作為備份使用。上述的
【評論內容】有關版權的法律皆是出現在著作權法中........
【評論主題】16.臺北市一名郭姓會計師因為受不了廣告信件騷擾，於是要求大賣場刪除會員資料，半年後仍收到52 封信件，憤而怒告大賣場。而法官則依相關法律判大賣場需賠償郭男新臺幣 2 萬 6 千元，成為因電郵廣告擾人
【評論內容】文中關鍵字為要求大賣場刪除會員資料，半年...
【評論主題】【題組】48. Emily is enjoying her cake at a cake shop after work. It’s on thecorner of Cookie Street and
【評論內容】文中提到在Cookie Street a☆☆ ☆☆........
【評論主題】32. Many people in Taipei take _____ metro _____ home.(A) a ； X (B) the ； X (C) the ； to (D) a ； to
【評論內容】metro為不特定捷運系統，須加訂冠詞t☆☆...
【評論主題】15. I don’t like the color. Would you show me _______ one?(A) other (B) another (C) the other (D) ot
【評論內容】如果提到兩個主體時，用one+anoth☆☆...
【評論主題】1. J. K. Rowling is a _________ writer. Her books are bestsellers (暢銷書).(A) quiet (B) smart (C) famo
【評論內容】J. K. Rowling is a _________ ........
【評論主題】32. No one has answers ___ the teacher’s questions. They are too difficult.(A) to (B) for (C) by (D)
【評論內容】answer to the ques........
【評論主題】Good evening, everyone. You are listening to Shopping on Air. I’m Jay. It’s time for saleagain. The
【評論內容】最後一行有提到 Call 0935-6740551........
【評論主題】10. My cousin, Joe, _________ an English comic book.(A) is reading (B) is studying (C) are reading (
【評論內容】看小說、漫畫動詞用readi.....看...
【評論主題】1. Our band needs some new ____ this year. Would you like to join us?(A) waitresses (B) soldiers (C)
【評論內容】最後問到Would you like t☆ ☆☆☆☆ ☆☆...
【評論主題】二、克漏字及閱讀測驗 Dear Anderson, How are you doing? I miss you so much. Thanks for making me f
【評論內容】這題適合以邏輯判斷前面提到作者是要感謝地...
【評論主題】43.臺鐵之所有營運車站中，下列那一個車站之年平均日進出站旅客人數僅次於臺北車站？ (A)桃園車站 (B)中壢車站 (C)臺南車站 (D)臺中車站。
【評論內容】台鐵年平均日進出站旅客人數可以記一下第一...
【評論主題】35.臺鐵、臺灣高鐵、臺北捷運、高雄捷運及桃園捷運等我國目前之五大軌道運輸系統中，2019年之年平均日載客量超過20萬人次者有幾個？ (A) 1個 (B) 2個 (C) 3個 (D) 4個。
【評論內容】僅臺鐵、臺灣高鐵平均日載客量超過20萬...