三、文意選項： (AB) tenet (AC) cryptography (AD) rife (AE) fungible
(BC) disparity (BD) fungus (BE) cryptocurrency
    L’Oreal Paris USA is Helping Women Artists Get In On the NFT Boom
    For the most part, it’s been men making money in this emerging digital industry. The
cosmetics giant wants to change that. L’Oreal Paris USA wants to give a big boost to women
artists in the NFT market.
    The cosmetics giant recently announced an auction of NFT digital works crafted by five
online creators — Amber Vittoria, Arina BB, Hueman, Lili Tae and Puks.
    “As a brand that is deeply committed to empowerment and inclusion, we are proud to
build on our mission of supporting women and giving these artists a global platform to
showcase their work, ”marketing senior vice president Maude Brunschwig said in a press
release.
    An NFT is a digital asset that marks ownership of products that live online, like art or
music. The acronym itself stands for “non- 24 token,” which means it’s a non-
interchangeable token.
    NFTs are purchased (using money or 25 ) to assign unique ownership of most any
type of digital creation to the buyer. Think of it along the lines of procuring a coveted baseball
card — it has an agreed-upon monetary value, but the card itself cannot be exchanged as
currency.
    Buying an NFT gives someone unique, exclusive ownership of a property — in the case
of the L’Oreal Paris USA auction, works of digital art. (This explainer can shed further light
on the subject of NFTs and their role in the broader art world, if you’re interested. Meanwhile,
if you’re wondering how one even displays an NFT, big brands like Samsung and LG sell
digital TVs that resemble picture frames, which can display digital artworks, while some
collectors use physical prints for display.)
    But like scores of other emerging technologies and markets, the NFT art world is 26
with gender bias. A recent study shows that just 5 percent of NFT art sales went to confirmed
women creators. And considering how big the market is — in the first half of 2021, $2.5
billion in NFTs was sold — it matters that women break further into it.
    That’s the part L’Oreal Paris USA is hoping to change with its latest effort. “Through this
program, we want to bring attention to the gender 27 in the NFT space and hope that we
can shine a light on the women already working within the sector, while attracting more
women artists and buyers,” Brunschwig explained.
    Participants say they were happy to have the opportunity. Lili Taie, one of the artists
commissioned, said in the press release that, beyond finding empowerment for herself as a
digital artist, “this project is [also] an opportunity to inspire confidence through my artwork.”
    All of the profits from primary sales will go to the artists themselves. A portion of any
secondary sales made on these NFT artworks, meanwhile — which would be tracked using
blockchain technology — will go to L’Oreal Paris USA’s philanthropic arm, Women of Worth,
which honors extraordinary women who selflessly volunteer their time to serve their
communities. The signature philanthropic program embodies the L’Oréal Paris 28 that
‘Every Woman Is Worth It’ by elevating women who find beauty in giving back.
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