問題詳情

Part C: Reading Comprehension
        You can tell a lot from the design and color of food packaging. The color of a packet of M&Ms, for example, cantell you whether they’re peanut, regular, crispy, or caramel. And if you’ve ever glanced at the back of a food package,you know they’re full of information: the story of the brand, nutritional figures, ingredients, and serving size. 
        There’s something else printed on the back of most food packaging: several brightly-colored circles or squaresthat look like some sort of secret language. These shapes aren’t an indication of flavors, vitamins, or minerals. They’rereally not there for us consumers at all, but rather, for the printing engineers.            The colored circles on food packages can come in a variety of colors: pink, yellow, blue, black, orange, purple, orgreen, in varying shades of light and dark. Apparently, those colored shapes are called “printer’s color blocks” or“process control patches,” and they’re there to help the printing team who prints the food packaging.       When the packaging is printed, technicians use the colored circles to check that the printing ink is the correctcolor and quality. They compare the color to boxes printed around the world to ensure consistent brand colors. Mostprinters only use four colors: cyan (blue-green), yellow, magenta, and black. But some printers have extra colors likeorange, green, and violet. This helps them match challenging colors like Home Depot orange and FedEx purple.      Colored circles on food packages help printers to color match when they’re printing food packaging and retainbrand consistency all over the world. That means you can reach for a yellow packet of M&Ms in Shanghai, Sarajevo,or Sydney and know you’ll be getting peanuts; Peanut M&Ms, that is.
【題組】86. Which is most likely to be the title for this article?
(A) The Secrets of the Colored Circles on Food Packages.
(B) The Most Popular Colors in Designing Food Packaging.
(C) The Quality Control of Famous Brands.
(D) The Color Control Techniques of Printing.

參考答案

答案:A
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There’s something else printed on the back of most food packaging: several brightly-colored circles or squares that look like some sort of secret language. These shapes aren’t an indication of flavors, vitamins, or minerals. They’re really not there for us consumers at all, but rather, for the printing engineers.     大多數食品包裝的背面還印有其他東西:幾個顏色鮮豔的圓圈或正方形,看起來像是某種秘密語言。 這些形狀並不代表風味、維生素或礦物質。 它們根本不是為我們消費者服務的,而是為印刷工程師服務的。哪個最有可能是這篇文章的標題?(A) 食品包裝上彩色圓圈的秘密。(B) 食品包裝設計中最受歡迎的顏色。(C) 名牌質量控制。(D) 印刷的色彩控制技術。