問題詳情

【題組】20.Which of the following statements best captures the author’s view on repackaging old products as a marketing strategy?
(A)It will not help promote the products at all.
(B)The author has contradictory ideas about the effect of this marketing strategy.
(C)It is a great strategy that can perfectly exploit consumers’ fascination with things they consider fresh.
(D)It is an effective way to boost the sales of products, but it can only attract the consumers’ interest for a short term.

參考答案

答案:D
難度:適中0.546713
統計:A(17),B(43),C(63),D(158),E(0) #
個人:尚未作答書單:101 年司法特考三等司法官第一試考題、Word、Word

用户評論

月嬋】評論

老產品新包裝的行銷策略,有效提高產品銷售,但對消費者只有短暫的吸引力。